济南万象城彪马门店停业，济南仅余4家滔搏代理门店

Core Viewpoint - The closure of the PUMA store in Jinan's MixC Mall indicates a shift in the retail landscape, with potential implications for PUMA's market presence in China and the operational strategies of its distributor, Tmall International Holdings Limited [1][3]. Group 1: Store Closures and Operations - PUMA has closed its store in Jinan's MixC Mall due to the expiration of the lease, with the possibility of re-entering the market in the future [1]. - Currently, there are four remaining PUMA stores in Jinan, all operated by Tmall International Holdings Limited [3]. - Tmall has been adjusting its store count, with a reported total of 5,020 stores as of February 28, 2025, reflecting an 18.3% year-on-year decrease [3][4]. Group 2: Financial Performance - Tmall's financial report indicates a significant reduction in store numbers, with 1,382 closures leading to a net decrease of 1,124 stores in the past year [3][4]. - The revenue for Tmall in the 2024/2025 fiscal year is projected to decline by 6.6%, totaling 27.01 billion, with a 41.9% drop in profit attributable to equity holders [5]. - PUMA's performance in China remains strong, with the Asia-Pacific region being the only area to show sales growth, particularly in the Greater China region, which has seen positive growth for eight consecutive quarters [5]. Group 3: Market Position and Future Prospects - PUMA ranks as the fifth most valuable global sports brand, according to a report by GYBrand, trailing only behind domestic brands like Anta [5]. - There are rumors regarding the potential sale of PUMA, with Anta and Li Ning being the most discussed potential buyers, although both companies have refrained from commenting on these speculations [5].