Core Insights - The consumption market is entering a peak season ahead of the Mid-Autumn Festival, with Sam's Club launching various differentiated festive products [3] Group 1: Product Development - Sam's Club has developed 13 customized Member's Mark mooncake gift boxes for this year's festival, including new products like mini custard mooncakes and low-sugar mooncakes [3] - The company has also introduced other gift boxes such as organic mushroom gift boxes and dried seafood gift boxes [3] Group 2: Market Strategy - Prior to product development, Sam's Club analyzed domestic and international consumption trends and selected suppliers and origins carefully [3] - The company implements comprehensive quality control from sourcing to shelf, ensuring product quality throughout the supply chain [3] - After product launch, Sam's Club continuously tracks and collects member feedback to iterate and enhance product competitiveness [3] Group 3: Expansion - Currently, Sam's Club has opened over 50 stores in more than 30 cities across China [3]
抢滩节日消费 山姆上线多款中秋礼盒
Bei Jing Shang Bao·2025-09-19 07:56