Workflow
纯电向上,混动向下
Zhong Guo Qi Che Bao Wang·2025-09-19 12:18

Core Insights - The new energy vehicle market in China is experiencing significant growth, with retail sales of new energy passenger vehicles reaching 1.101 million units in August, a year-on-year increase of 7.5%, achieving a penetration rate of 55.2% in the overall passenger vehicle market [2] - The growth rate of pure electric vehicles (EVs) is outpacing that of plug-in hybrid vehicles (PHEVs), with pure EV wholesale sales increasing by 38.5% year-on-year, while PHEVs only saw a 5% increase [2][3] - The decline in sales of range-extended vehicles is notable, with a year-on-year decrease of 9.5% in August, indicating a shift in consumer preference towards pure electric vehicles [3][4] Market Trends - The gap between the growth rates of pure electric and plug-in hybrid vehicles is widening, with pure electric vehicles expected to dominate the market [2][3] - The sales structure of new energy vehicles shows that pure electric vehicles accounted for 61.9% of wholesale sales from January to August, while PHEVs and range-extended vehicles saw declines [4] - The rapid advancement in pure electric vehicle technology and the improvement of charging infrastructure are contributing to the increasing consumer confidence in pure electric vehicles [7][9] Consumer Behavior - Consumer anxiety regarding the driving range of pure electric vehicles is decreasing, with average ranges approaching 500 kilometers, and many new models exceeding 600 kilometers [8][9] - The expansion of charging infrastructure, with a total of 16.696 million charging points by the end of July, supports the growing adoption of pure electric vehicles [9] - The preference for pure electric vehicles is also influenced by the perception of reliability and performance compared to hybrid models [12] Future Outlook - The plug-in hybrid market may still find opportunities in specific regions, such as rural areas with less developed charging infrastructure and colder climates where electric range may be limited [14][15] - The export market for plug-in hybrids is growing, with a 210% year-on-year increase in exports during the first half of the year, indicating potential for international expansion [15] - The long-term outlook for the automotive industry may be influenced by the development of hydrogen fuel cell vehicles, which could introduce new dynamics in the market [16]