苹果iPhone17系列开售首日：线下排队人数较往年减少

Core Viewpoint - The launch of the iPhone 17 series has shown mixed market responses, with lower in-store demand compared to previous years, while online sales, particularly through trade-in programs, have seen significant growth [2][3][4]. Group 1: Market Performance - The in-store customer turnout for the iPhone 17 series was notably lower than in previous years, with reports of minimal queues at retail locations [2][4]. - Online platforms, particularly JD.com, reported that the iPhone 17 series achieved record sales, with trade-in demand being four times higher than the same period last year [3][5]. - The iPhone 17 series includes models priced between 5,999 yuan and 17,999 yuan, with the iPhone Air being highlighted for its innovative design but limited functionality [3][4]. Group 2: Consumer Sentiment and Industry Response - Analysts suggest that while the Pro Max version continues to attract high-end users, the basic and Air models face challenges due to controversial design choices, such as the exclusive use of eSIM [4]. - Apple’s supply chain partners have adjusted their inventory strategies in response to the changing demand, with some reporting a decrease in order volumes compared to last year [4][5]. - The competitive landscape in the high-end smartphone market is intensifying, which, along with a prolonged consumer upgrade cycle, may impact the short-term popularity of the iPhone 17 series [4][5].