Workflow
Deckers Outdoor: International Expansion And Brand Strength Fuel Upside
DeckersDeckers(US:DECK) Seeking Alphaยท2025-09-19 20:48

Group 1 - The article highlights that NIKE (NKE) is facing challenges in maintaining reasonable growth, while smaller brands like Deckers Outdoor's Hoka and On Holding are performing better [1] - The performance of smaller brands suggests a shift in consumer preferences towards niche and specialized athletic footwear [1]