Core Viewpoint - The renaming of Xiaomi's upcoming smartphone series from Xiaomi 15 to Xiaomi 17 is seen as a successful marketing strategy that generates increased attention and discussion around the product [1]. Group 1: Product Naming Strategy - Xiaomi's decision to skip the Xiaomi 16 and directly name the new series Xiaomi 17 has been praised for its effectiveness in attracting consumer interest [1]. - The renaming strategy is believed to create a strong association between Xiaomi 17 and Apple's iPhone 17, enhancing visibility for Xiaomi's product [1]. Group 2: Product Upgrades - Xiaomi Group's partner, Lu Weibing, clarified that the renaming was not intended to capitalize on Apple's popularity but was based on significant upgrades in the product line [1]. - The improvements in the Xiaomi 17 series are described as a leap rather than just a generational upgrade, indicating substantial advancements in technology and features [1].
陈震赞小米17命名成功,卢伟冰否认蹭苹果热度