
Core Viewpoint - The launch of the Geely Galaxy M9 marks a significant entry into the six-seat SUV market, with a competitive pricing strategy and advanced AI capabilities aimed at reshaping the market landscape [3][4]. Group 1: Product and Market Positioning - The Geely Galaxy M9 is positioned as a flagship model within the Galaxy brand, with a price range of 183,800 to 248,800 yuan (limited-time price of 173,800 to 238,800 yuan), making it the first model to exceed the 200,000 yuan price point for the Galaxy brand [3]. - The Galaxy brand has achieved cumulative sales of 1.33 million vehicles since its establishment in 2023, indicating rapid growth and market acceptance [4]. - The M9 aims to compete effectively in the crowded six-seat SUV market, which features over ten competing models, by lowering the entry price to below 200,000 yuan [9]. Group 2: AI and Technological Advancements - Geely emphasizes a comprehensive AI strategy across product, production, and B2B sectors, with a focus on transitioning to smart technology as part of its "Smart Geely 2025" strategy [5]. - The company has developed a robust AI infrastructure, including the Starry AI model system and a computing power capacity of 23.5 EFLOPS, positioning itself as a leader in AI capabilities within the automotive industry [6]. - AI applications in the M9 include energy-efficient power management and advanced vehicle dynamics control, enhancing both energy savings and user driving experience [7]. Group 3: User-Centric Development Approach - Geely has restructured its internal processes to prioritize user feedback in product development, fostering collaboration between R&D and sales teams to better understand customer needs [8][9]. - The design of the M9 was influenced by user research, particularly regarding the comfort of third-row seating, demonstrating a commitment to maximizing space utilization [9]. - The company aims to enhance customer service quality through transparent pricing and a focus on user experience at dealerships, reinforcing brand loyalty and long-term customer relationships [10].