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寻味木渎・藏书羊肉文化美食季启动!赋能特色产业发展,激活文旅消费新动能
Sou Hu Cai Jing·2025-09-20 06:44

Core Viewpoint - The "Taste of Mudu: Cangshu Lamb Cultural Food Season" event aims to enhance the integration of food, culture, tourism, and consumption, promoting the quality upgrade of the Cangshu lamb industry and supporting the high-quality development of the cultural tourism economy in Mudu Town [1][11]. Group 1: Event Highlights - The event featured the launch of the Cangshu lamb trademark, marking a significant step in brand and standardization efforts, which will enhance market recognition and core competitiveness [3]. - Cangshu lamb was awarded a place in the national list of special agricultural products, recognizing its quality and unique flavor, which will help expand sales channels and increase income for producers [5]. - A strategic cooperation agreement was signed between the Suzhou Culinary Association and the Cangshu Lamb Industry Association, focusing on skill exchange, talent cultivation, and market expansion [7]. Group 2: Cultural and Economic Integration - The event promoted the integration of cultural tourism and consumption by launching tourism routes that combine Cangshu lamb culinary experiences with historical tours of Mudu Ancient Town [9]. - Consumer engagement was enhanced through the recommendation of Cangshu lamb dishes and the release of promotional packages aimed at stimulating market consumption [9]. - The event also included an award ceremony for the best online video submissions related to Cangshu lamb, encouraging community participation in cultural dissemination [9]. Group 3: Future Development - The event represents a practical implementation of higher-level decisions to promote the development of characteristic industries and the integration of cultural tourism consumption [11]. - Mudu Town plans to continue supporting local specialty industries like Cangshu lamb and deepen the "food + culture + consumption" integration model to activate new economic growth drivers [11].