北京文化论坛“双向赋能：网络文化创新发展”平行论坛专业沙龙举办

Group 1 - The forum focused on the theme "Reform and Restructuring: Large Models Empowering Systemic Change in Mainstream Media" [1] - The event was organized by the Central Publicity Department, the Beijing Municipal Committee of the Communist Party of China, and the Beijing Municipal Government, bringing together experts from academia and industry [1][2] - The discussion emphasized the need for mainstream media to innovate and explore new models of integration with large models to revitalize the media landscape in the context of cultural prosperity and development [2] Group 2 - The keynote speech highlighted the evolution of mainstream media's influence through three stages and identified four major issues, advocating for a dual breakthrough in "institutional track" and "technical track" to transition from "identity mainstream" to "ability mainstream" [2] - The roundtable discussion included topics such as the application of AI large models in the media industry and the systemic transformation of broadcasting media through artificial intelligence [2][3] - The significance of large models in the broadcasting system was discussed, noting that technology empowerment is crucial for systemic change, with AI providing value both externally and internally [5]