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今年以来人事变动频频 百年雀巢能否“变”出一个新未来?

Core Viewpoint - Nestlé Group is undergoing significant leadership changes and business model adjustments in response to challenges in the Chinese market, which has seen a decline in organic growth. Group 1: Leadership Changes - Former CEO Laurent Freixe was dismissed due to an undisclosed office relationship, leading to Philipp Navratil's rapid appointment as the new CEO [1][6] - Paul Bulcke, the chairman of the board, announced his early resignation, with Pablo Isla set to take over on October 1 [1][7] - This year has seen multiple leadership changes within Nestlé China, including the reassignment of key positions such as the general manager of R&D [2][3] Group 2: Business Adjustments - Nestlé's organic growth rate in the Greater China region was reported at -4.2% for the first half of the year, indicating a challenging market environment [1] - The company is shifting from a distribution-driven model to a consumer demand-driven approach, emphasizing speed and flexibility in operations [4][5] - The new R&D leadership is expected to enhance innovation in response to rapidly changing consumer demands in China [2][4] Group 3: Strategic Direction - The recent leadership changes are part of a broader strategy initiated by former CEO Freixe, which included restructuring the Greater China region back into the AOA region [6] - Despite the leadership transitions, the board has expressed confidence that the strategic direction will remain unchanged, focusing on growth and efficiency [7][8] - The company is currently addressing underperforming business units while pursuing six major innovation projects [7]