中国短剧如何圈粉全球（纵横）

Core Insights - The rapid growth of China's short drama industry is evident, with a market scale targeting $10 billion and coverage across over 200 countries and regions [1][2] - Short dramas, characterized by their brief duration of 1-15 minutes, effectively capture contemporary audiences' fragmented time through fast-paced storytelling and emotional resonance [1][2] - The industry is evolving from simple replication to a more nuanced approach, focusing on universal emotional themes and fostering talent that understands both Chinese narratives and international standards [2][3] Industry Overview - A significant increase in the production of overseas dramas is noted, with a company in Xi'an moving from 4-5 productions in 2024 to nearly 20 in 2025, reflecting the synchronization of "Chinese speed" with global demand [2] - The short drama industry leverages a mature film and television industrial system to meet the urgent need for high-frequency content updates in overseas markets [2] - The transition from one-way cultural output to a two-way dialogue is essential for the sustained global popularity of short dramas, necessitating deeper exploration of shared human experiences [2][3] Cultural Impact - The rise of short dramas signifies not only an industry boom but also a cultural awakening, showcasing local stories that resonate globally [3] - Genuine cultural confidence is rooted in the ability to evoke human connections and emotional resonance, fostering understanding across diverse audiences [3]