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舍得郎酒老窖等赞助川超;大珍·珍酒已回款3.7亿元
2 1 Shi Ji Jing Ji Bao Dao·2025-09-22 04:17

Group 1: Industry News - The Sichuan Super League has officially launched, with local liquor companies like Langjiu and Shede participating as sponsors and partners [1][3] - Langjiu has become the chief partner of the Sichuan Super League, planning to launch over 20 co-branded products and engage in extensive marketing across 21 cities in Sichuan [3] - Shede has named itself the sponsor of the Suining team, while Luzhou Laojiao has sponsored the Luzhou team, which will compete under the name "Luzhou Laojiao Team" [3] Group 2: Company Developments - Zhenjiu Li Du Group announced that its new product "Dazhen Zhenjiu" has achieved a revenue of 370 million yuan through a group purchasing model [6][8] - The company has attracted over 7,000 clients to its "Wanshang Alliance," with more than 2,860 clients signing contracts and sales exceeding 100,000 boxes [8] - Baijiu company Yingjia Gongjiu has set a revenue target of 7.6 billion yuan for 2025, reflecting a year-on-year growth of 3.49%, despite facing a decline in the first half of the year [10][11] Group 3: Market Outlook - The general manager of Laobai Ganjiu expressed optimism about improved market demand during the upcoming Mid-Autumn Festival and National Day holidays, highlighting significant market potential for family gatherings and celebrations [12] - Xiaohutuxian reported a 15% growth in the third quarter, focusing on banquet and group purchase channels, with banquet sales showing nearly 20% growth year-on-year [14] - Guizhou Moutai's deputy general manager is under investigation for serious violations, which may impact the company's operations [15]