GAC GROUP(SH:601238) Mei Ri Jing Ji Xin Wen·2025-09-22 08:36Core Viewpoint - GAC Trumpchi has launched the new mid-to-large plug-in hybrid SUV, Trumpchi Xiangwang S9 Qiankun, targeting family users with a price range of 229,900 to 259,900 yuan, which is 30,000 yuan lower than the pre-sale price [1] Group 1: Product Features and Market Positioning - The Xiangwang S9 is positioned as the flagship SUV of the Xiangwang series, with dimensions of 5060mm×1950mm×1760mm and a wheelbase of 2930mm, comparable to competitors like the Aion M7 and Li Auto L7 [1] - GAC Trumpchi aims to enhance product competitiveness through a "low price, high configuration" strategy, as the brand's recognition is still lower than that of Aion M7 and Li Auto L7 [4] - The Xiangwang S9 features advanced intelligent driving technology, including the Huawei Qiankun Intelligent Driving ADS 4 Max system, which is equipped with 29 perception units and various radar systems for comprehensive driving assistance [4] Group 2: Strategic Goals and Future Plans - The Xiangwang series represents GAC Trumpchi's commitment to brand elevation and aligns with GAC Group's "Panyu Action" strategy, focusing on electrification, intelligence, and premiumization [5] - GAC Group aims for its self-owned brand sales to account for over 60% of total sales by 2027, targeting 2 million units in sales for self-owned brands [5] - By 2025, GAC Group plans to launch seven new models under its self-owned brand, aiming for a sales target of 1 million units and striving for a break-even point for large-scale self-owned operations [5]