Core Viewpoint - The "Buy in China · Sichuan Station" and the Fourth China (Sichuan) International Panda Consumption Festival will take place from September 25 to November 30, aiming to stimulate new consumption and meet consumer demand in Sichuan [1][3]. Event Framework - The event is structured around a "1+12+N" framework, featuring one main launch ceremony, twelve benchmark IP activities, and numerous series of local events [3][4]. - The main launch ceremony will occur on the evening of September 25 in Chengdu, showcasing new consumption vitality and releasing the "Shu Li An Yi" consumption scenarios for 2025 [3][6]. Benchmark Activities - Twelve benchmark IP activities will focus on various economic themes, including night economy and international consumption, with events like the Chengdu-Chongqing Consumption Festival and the Eighth World Sichuan Cuisine Conference [3][4]. Regional Focus - Different economic regions will host tailored activities: - Chengdu Plain Economic Zone will emphasize international consumption and host events like the Import Carnival [4]. - Southern Sichuan will focus on night economy with food and wine festivals [5]. - Northeastern Sichuan will promote red tourism and local products [5]. - Western Sichuan will integrate cultural and commercial tourism [5]. Financial Incentives - A total of 400 million yuan will be allocated for issuing consumption vouchers, with an expected benefit exceeding 1 billion yuan for consumers through various promotional activities [6][7]. Diverse Consumption Scenarios - The festival will feature over 120 new consumption scenarios, promoting a variety of sectors including retail, dining, and technology [7]. - Initiatives like the "Hundred Products Thousand Stores" plan will enhance local small businesses, fostering a vibrant consumer atmosphere [7].
这个秋天,四川“好买、好耍、好安逸”!第四届中国(四川)国际熊猫消费节即将启动
Sou Hu Cai Jing·2025-09-22 13:10