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信息量巨大!四川4亿元消费券、成都市内免税店要来了
Sou Hu Cai Jing·2025-09-22 16:04

Core Points - The "Purchase in China · Sichuan Station" and the Fourth China (Sichuan) International Panda Consumption Festival will be held from September 25 to November 30, with the theme "Comfort in Shu, Encountering Beauty" [1] - The event aims to stimulate new consumption, expand quality consumption, and attract inbound consumption, with a framework of "1+12+N" activities [1][4] - A total of 400 million yuan will be allocated for consumption vouchers during the festival, with a total benefit exceeding 1 billion yuan for consumers [2][5] Group 1 - The festival will feature a main venue in Chengdu and sub-venues in Yibin and Dazhou, along with a series of supporting activities across other cities [1] - The event will include the launch of the "Most Beautiful Western Sichuan Scenic Road" self-driving consumption package, targeting consumers traveling along National Highway 318 [2] - The festival will promote diverse consumption scenarios, integrating retail, dining, technology, and fitness, to create a vibrant consumption atmosphere [3] Group 2 - The festival will kick off with a launch ceremony on September 25, showcasing new consumption vitality from Chengdu, Yibin, and Dazhou [4] - Twelve benchmark IP activities will be held, focusing on night economy, event economy, and internationalization, including the Chengdu-Chongqing Consumption Festival and the Eighth World Sichuan Cuisine Conference [4] - Various themed activities will be organized across five economic regions, each highlighting local characteristics and cultural connotations [4] Group 3 - The festival aims to enhance the quality of consumer offerings, launching initiatives like the "Hundred Products Thousand Stores" plan to promote local culture and small businesses [5] - The province is accelerating the implementation of tax refund policies for outbound tourists, aiming for coverage in 21 cities and states, with a 190% increase in tax refund sales [6][8] - The Fourth International Panda Consumption Festival will emphasize international, quality, and green elements, aiming to create a premier shopping destination [8]