BIEM(SZ:002832) 2 1 Shi Ji Jing Ji Bao Dao·2025-09-23 01:12Group 1 - The 15th National Games will be grandly opened in Guangzhou on November 9, 2025, serving as a significant opportunity to promote national fitness and high-quality development of the sports industry [2] - The first batch of "city partners" in Guangzhou has been announced, with the high-end sports outdoor apparel brand Biyinlefen becoming a "super partner" [2] - Biyinlefen's chairman expressed that the partnership reflects the company's recognition and aims to enhance strategic cooperation with the city, contributing to the success of the National Games [2][3] Group 2 - The hosting of the National Games is expected to bring substantial development opportunities to Guangzhou [2] - Biyinlefen plans to leverage the momentum of the National Games to organize city landmark fashion shows and forums, promoting the integration of fashion with sports and technology [2] - The chairman of Biyinlefen expressed hopes for athletes to perform at their best and acknowledged the efforts of all those involved in the National Games [3]