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十一国庆还没到,4个反常现象出现,消费风向彻底变了
Sou Hu Cai Jing·2025-09-23 02:47

Group 1 - The retail clothing sector is experiencing a decline in consumer interest, with empty stores and low sales activity observed in shopping malls [1][3] - In contrast, the entertainment and leisure sectors, such as cinemas and gaming arcades, are thriving, indicating a shift in consumer spending habits towards experiences rather than physical goods [3][5] - The performance of the live entertainment market has been strong, generating approximately 800 billion in revenue last year and over 150 billion in just two months this summer, reflecting a growing preference for experiences [5][7] Group 2 - The convenience of mobile technology has enhanced consumer engagement in leisure activities, with virtual fitting rooms and social media sharing becoming popular, leading to increased sales for some retailers [5][7] - The trend of prioritizing experiences over material goods is evident, as consumers are willing to spend on events and activities that create lasting memories rather than on clothing that may quickly lose appeal [9][10] - The tourism sector is also benefiting from environmental improvements and local initiatives, such as in Hainan, where clean-up efforts have led to increased tourism and economic opportunities for locals [9][10]