DFAC(SH:600006) Zheng Quan Ri Bao Wang·2025-09-23 09:01Core Viewpoint - Dongfeng Motor Group and Huawei are deepening their strategic cooperation to enhance their competitive edge in the smart off-road vehicle market, particularly through the launch of the M817 model, which integrates advanced technology and innovative management practices [1][3][9]. Group 1: Strategic Cooperation - Dongfeng Motor's chairman Yang Qing met with Huawei's founder Ren Zhengfei to discuss strengthening strategic trust and cooperation [1]. - The partnership between Dongfeng and Huawei dates back to 2018, focusing on next-generation smart connected electric vehicle technology [3]. - A comprehensive strategic cooperation agreement was signed in May 2024, emphasizing collaboration in product development, technological innovation, and market branding [7][9]. Group 2: Product Development and Market Performance - The M817 model, a luxury smart off-road SUV, was launched with impressive pre-sale results, achieving 9,713 units sold within the first hour [7]. - The M817 has received positive market feedback, ranking first in its class for both sales and customer satisfaction since its launch [7]. - The collaboration aims to create a new category of smart off-road vehicles, addressing diverse user needs for urban commuting and outdoor adventures [9][14]. Group 3: Future Directions - Dongfeng and Huawei plan to explore new cooperation models to enhance the integration of smart technology in off-road vehicles [7][9]. - The partnership is expected to strengthen Dongfeng's capabilities in smart off-road vehicles, focusing on high-quality products that meet varied market demands [14]. - Both companies will work together in product definition, smart technology, and marketing to establish a solid foundation for future collaborative innovations [14].