新的猛士科技CEO，是他！

Core Viewpoint - The appointment of Wan Liangyu as the new CEO of Dongfeng Warriors Technology marks a significant leadership change aimed at revitalizing the brand amid declining sales and operational challenges [1][3]. Group 1: Leadership Change - Wan Liangyu has been promoted to CEO of Dongfeng Warriors Technology, previously serving as the Vice General Manager and CMO [1][3]. - His first action as CEO was a visit to Huawei, indicating a focus on collaboration with technology partners [1]. Group 2: Company Background - Dongfeng Warriors Technology is a luxury electric off-road brand established in 2022 under Dongfeng Motor Corporation [3]. - Wan Liangyu has a background in vehicle engineering and has previously held significant roles at Dongfeng Motor, including responsibilities for smart manufacturing systems [3]. Group 3: Sales Performance - The first model launched by Dongfeng Warriors, the 917, has not met market expectations, with only 689 units sold in the first seven months of 2025, a nearly 50% year-on-year decline [5][7]. - The brand is facing severe financial pressure, with all direct sales stores currently operating at a loss, and the focus has shifted from profitability to minimizing losses [7]. Group 4: Strategic Partnerships - The recent launch of the M817 model, which is closely tied to Huawei, generated significant initial interest with over 3,700 orders within five hours [9]. - Huawei has set a sales target of 12,400 units for the M817 within four and a half months, while internal expectations at Dongfeng are for 15,000 units [9]. Group 5: Market Challenges - The high-end electric off-road vehicle market is increasingly competitive, with consumers prioritizing brand heritage, product quality, and service, areas where Dongfeng Warriors is currently lacking [12].