SAIC MOTOR(SH:600104) Xin Lang Cai Jing·2025-09-23 10:09Core Insights - The Audi E5 Sportback has officially launched and delivered its first vehicles, achieving over 10,153 orders within 30 minutes of its release [1] - The vehicle represents Audi's first strategic model in the luxury electric vehicle segment, combining German engineering with Chinese smart electric technology [3] Group 1: Product Features - The Audi E5 Sportback features a design that closely resembles its concept car, merging classic sedan and wagon styles [4] - It is equipped with a dual-motor power system generating 579 kW, enabling acceleration from 0 to 100 km/h in just 3.4 seconds [4] Group 2: Customer Experience and Engagement - The delivery event was themed "AUDI Interstellar Exploration Journey," allowing early adopters to experience immersive driving scenarios [1] - The newly opened SAIC Audi "Audi City" flagship store integrates brand visual elements with modern design and advanced digital technology to enhance customer interaction [5] Group 3: Technological Innovations - The vehicle is powered by the new AUDI OS operating system, utilizing Qualcomm Snapdragon 8295 automotive-grade chips for an iPhone-like user interface [6] - Audi has partnered with Momenta to create the industry's first "German Driving DNA + end-to-end flywheel model," introducing the concept of "assisted driving" while maintaining Audi's driving quality [6] Group 4: Expansion Plans - Nearly 200 SAIC Audi showrooms have upgraded their image, with plans to establish over 240 fully functional user centers in more than 100 cities by the end of 2025 [7]