Core Viewpoint - The company highlights the significant potential demand for cultural and creative IP products in Southeast Asia as the region's economic level rises and consumer spending increases, marking a transition into a new era of spiritual consumption [1] Group 1: Market Opportunity - Southeast Asian countries are experiencing steady economic growth, leading to improved material living standards and a burgeoning demand for cultural and creative products [1] - The company sees a key opportunity in promoting cultural IP products in these markets, leveraging the region's shift towards spiritual consumption [1] Group 2: Company Strategy - The company is intensifying its marketing efforts in Southeast Asia to capitalize on the growing demand for cultural IP products [1] - The company has secured overseas licensing for well-known IPs such as SANRIO and Hatsune Miku, enhancing its product offerings in international markets [1]
广博股份:公司持续加大对东南亚国家的市场推广力度