Core Viewpoint - The decline of large supermarkets in China is attributed to various factors, including the rise of online shopping, the emergence of community stores and convenience stores, the advent of new retail models, and operational issues within the supermarkets themselves [3][12]. Group 1: Reasons for Decline - The first reason is that young consumers prefer online shopping due to lower prices and home delivery, with online retail sales reaching 6.8 trillion yuan in the first half of the year, a year-on-year increase of 16.5% [5]. - The second reason is the rise of community stores and convenience stores, which cater to consumers' needs for quick and easy access to daily necessities, especially for those with limited time [7][8]. - The third reason is the emergence of new retail models, such as Hema and Dingdong Maicai, which combine online ordering with the convenience of physical stores, leading to a projected market size of 1.8 trillion yuan by 2025, a growth of 32.5% from 2024 [10]. - The fourth reason is operational challenges faced by large supermarkets, including high costs related to rent and labor, and severe product homogenization, which leads to market share loss to competitors and e-commerce platforms [12]. Group 2: Future Strategies for Supermarkets - Large supermarkets should identify their unique advantages and specialties, such as increasing the proportion of imported goods and enhancing the supply of fresh products to cultivate loyal customer bases [12][14]. - Establishing their own e-commerce platforms for synchronized online and offline sales is crucial, utilizing big data to understand consumer needs and provide targeted products and services [14]. - Optimizing supply chain management by reducing intermediaries and directly sourcing from manufacturers can help lower procurement costs, enabling supermarkets to offer better prices and attract more loyal consumers [14].
大型超市纷纷倒下,老百姓真的已经不需要了?4大原因太现实