Apple(US:AAPL) Feng Huang Wang·2025-09-24 01:40Group 1 - Apple's CEO Tim Cook visited Japan for the first time since December 2022, highlighting the reopening of the renovated Apple Ginza store as a significant milestone for the company in Japan [1] - The reopening of the Ginza store symbolizes Apple's strong connection with customers and communities in Japan, as it was the first retail store opened outside the United States [1] - Apple faces new competition regulations in Japan, effective December 18, which aim to lower barriers for external companies in the smartphone app distribution and payment markets, potentially impacting Apple's business model [1] Group 2 - Japan currently accounts for approximately 6% to 8% of Apple's total sales, with a decline in market share attributed to a weak yen [2] - In the second quarter, Apple's smartphone shipment share in Japan was 46.4%, reflecting a year-on-year decrease of 6.4 percentage points [2] - Apple has been increasingly inviting influencers from China and India to its product launch events, indicating a shift in marketing strategy [2]