鸿蒙智行秋季上新，问界M9推银境紫新色，全新问界M7、尚界H5上市

Core Insights - The launch event for HarmonyOS's new products took place on September 23, 2025, in Shenzhen, featuring the introduction of the new car color "Silver Purple" for the AITO Wenjie M9 and the release of two new models, the Wenjie M7 and the Shangjie H5, expanding the product matrix of HarmonyOS to meet diverse consumer needs [1][20] Group 1: AITO Wenjie M9 - The AITO Wenjie M9 has introduced a new color, "Silver Purple," catering to customer preferences for individuality and style [2] - Since its launch, the Wenjie M9 has delivered over 240,000 units and has maintained a market sales champion position for 18 months, with the highest resale value in the large SUV category for eight consecutive months [2] - The M9 features over 50 new functions, including advanced driving assistance and luxury seating options, enhancing the user experience [2][9] Group 2: AITO Wenjie M7 - The AITO Wenjie M7 has been officially launched with a price range of 279,800 to 379,800 yuan, offering both extended range and pure electric power options [4] - The vehicle has undergone three years of development with an investment of 4 billion yuan, focusing on design, space, performance, and safety [4] - The M7 boasts a comprehensive range of features, including a maximum range of 1,625 km for the extended range version and 710 km for the pure electric version, with rapid charging capabilities [10] Group 3: Shangjie H5 - The Shangjie H5 has been launched as a "smart boutique SUV," priced between 159,800 and 199,800 yuan, featuring advanced driving assistance and a long range of 1,360 km [15][20] - The vehicle emphasizes spaciousness and comfort, with a length of 4,780 mm and a wheelbase of 2,840 mm, providing ample legroom and headroom [17] - The H5 includes a robust safety suite with enhanced emergency steering assistance and high-strength structural designs for comprehensive protection [17][20] Group 4: Strategic Goals and Partnerships - HarmonyOS aims to empower the Chinese smart electric vehicle industry, collaborating with partners like SAIC, Chery, and BAIC to achieve a sales target of one million units annually [1][20] - The company is focused on creating a clear product layout that covers a wide range of consumer needs, from family vehicles to luxury options [20]