TikTok美国协议里的"委托运营"，是怎么回事？

Core Viewpoint - The recent adjustments to TikTok's operations in the U.S. involve the establishment of two key entities: ByteDance TikTok US (BD TikTok US) and TikTok US Data Security (TikTok USDS), which will manage different aspects of the business [1][2]. Group 1: Operational Structure - The U.S. operations of TikTok will be divided between BD TikTok US and TikTok USDS, with the latter handling user data storage, content security, software checks, and approvals [2]. - TikTok USDS will introduce new shareholders while ByteDance retains the largest single shareholder position [2]. - Revenue from local operations, such as live streaming and small business advertising, may be allocated to TikTok USDS to cover its costs [2]. Group 2: Intellectual Property and Algorithm Ownership - ByteDance will maintain ownership of TikTok's algorithm and will license it to TikTok USDS, which will incur licensing fees [3]. - Misinterpretations suggesting that ByteDance sold TikTok's U.S. operations or that the algorithm is controlled by the U.S. are incorrect [3]. Group 3: Regulatory Context - Following discussions between China and the U.S., there is a consensus on respecting corporate intentions and market rules, with a focus on data security and intellectual property rights [4]. - The relationship between BD TikTok US and TikTok USDS is characterized as "entrusted operation," indicating a collaborative operational model [4]. Group 4: Entrusted Operation Model - The "entrusted operation" model is common in global tech and entertainment industries, where multinational companies delegate certain operations to local partners [5]. - Examples include Apple and Microsoft utilizing local partners for their cloud services in China, demonstrating a similar operational strategy [6][7]. Group 5: Industry Implications - The TikTok U.S. operational adjustment reflects a broader trend where Chinese companies are increasingly adopting "entrusted operation" models to expand their international presence [8].