降费！余额宝官宣！

Core Insights - The Tianhong Yu'ebao money market fund has reduced its custody fee from 0.08% to 0.07%, resulting in a comprehensive fee rate decrease from 0.63% to 0.62% [1][3] - Over 40 money market funds have lowered fees this year, indicating a trend towards fee reductions in response to declining yields and regulatory encouragement [1][6][8] Fee Reductions - Tianhong Yu'ebao's fee reduction is part of a broader trend, with other funds like E Fund and Xingsheng Asset Management also announcing fee cuts on the same day [1][6] - E Fund's management fee was reduced from 0.20% to 0.15%, and its custody fee from 0.08% to 0.05% [6] - The average management fee reduction across 15 money market funds this year is 0.1 percentage points, with some funds seeing significant cuts [6][7] Market Context - The decline in money market fund yields, with Tianhong Yu'ebao's seven-day annualized yield hitting a record low of 1.0200%, has prompted these fee reductions [5][6] - Regulatory changes, such as the proposed reduction of sales service fees to 0.15% per year, are also influencing the trend towards lower fees [3][7] Industry Impact - The overall trend of fee reductions is seen as a strategy to enhance competitiveness and provide benefits to investors amid a backdrop of low interest rates [1][3][8] - A total of 48 money market funds have implemented fee reductions this year, with various funds adjusting management, custody, and sales service fees [7][8]