拉动消费超65亿元！不夜重庆“越夜越火爆”

Core Insights - The 2025 China (Chongqing) New Business Development Intercity Exchange Conference was held on September 23, showcasing the success of the "2025 Never-Sleeping Chongqing Life Festival" which attracted over 180 million visitors and generated over 6.5 billion yuan in consumption [1][3]. Group 1: Event Overview - The "2025 Never-Sleeping Chongqing Life Festival" focused on unlocking various night-life consumption methods, connecting city-wide and multi-industry night-time consumption resources through over 200 unique events and participation from more than 10,000 businesses [5]. - The festival included various themed activities, such as the launch of the "2025 Never-Sleeping Chongqing Life Festival" and the third Chongqing International Beer Culture Festival, which attracted 8.5 million visitors and generated nearly 260 million yuan in sales [5]. Group 2: Consumer Engagement - The festival's activities were designed to enhance consumer engagement, with significant participation in events like concerts and sports, which became key drivers of night-time consumption [6]. - Notable concerts at venues like Huaxi LIVE and Chongqing Olympic Sports Center attracted approximately 140,000 attendees, boosting related sectors such as transportation, accommodation, and dining [6]. Group 3: Regional Impact - Various regions, including Yuzhong, Wushan, and Wanzhou, hosted diverse themed activities, with Fuling receiving 7.263 million visitors and total spending of 7.59 billion yuan, reflecting growth rates of 23.3% and 27.6% respectively [5].