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商务部等8部门:创新数字内容消费,以数字消费新供给激发消费新需求
Shang Wu Bu Wang Zhan·2025-09-24 09:25

Core Viewpoint - The article emphasizes the importance of digital consumption in driving economic growth and improving quality of life, proposing various strategies to enhance digital product, service, and content consumption while fostering innovation and market expansion [2][10]. Group 1: Overall Requirements - The guidance is rooted in Xi Jinping's thoughts and aims to implement the spirit of the 20th National Congress, focusing on high-quality development and meeting the growing needs of the people [2]. Group 2: Expanding Digital Consumption Supply - Encouragement for enterprises to innovate in digital products, particularly in AI devices and smart home technologies, to unlock new consumption potential [3]. - Promotion of immersive and experiential digital service consumption through technologies like AI and virtual reality in cultural and tourism sectors [3]. - Implementation of a cultural digitization strategy to enhance digital content consumption, including the development of new forms of digital cultural products [4]. Group 3: Cultivating Digital Consumption Entities - Support for enhancing innovation capabilities in digital consumption enterprises and fostering a competitive environment for small and medium-sized enterprises [6]. - Initiatives to empower small businesses in digital transformation and expand rural e-commerce applications [6]. Group 4: Optimizing Digital Consumption Support System - Development of digital consumption platforms and smart logistics systems to improve the overall digital consumption environment [7][8]. - Encouragement for financial institutions to create tailored financial products for the digital consumption sector [9]. Group 5: Creating a Favorable Environment for Digital Consumption - Organization of promotional activities to stimulate consumption, including online and offline events [10]. - Encouragement for international cooperation in e-commerce and digital services to meet diverse consumer needs [10]. Group 6: Promoting Healthy Development - Support for establishing standards in digital products and services, enhancing consumer protection, and ensuring a safe consumption environment [11]. - Development of a monitoring system to analyze digital consumption trends and inform policy-making [11].