商务部等8部门关于大力发展数字消费共创数字时代美好生活的指导意见（全文）

Overall Requirements - The initiative aims to enhance digital consumption by leveraging the advantages of a large-scale market, promoting diversified supply, and innovating consumption scenarios to achieve a dynamic balance between supply and demand [2] Expanding Digital Consumption Supply - Encouragement for enterprises to accelerate R&D and increase the supply of AI terminal products, including smartphones, computers, and smart home devices [3] - Promotion of immersive and experiential consumption scenarios in cultural and tourism sectors through technologies like AI and virtual reality [3][4] - Development of digital content through cultural digitization strategies and innovative technologies, targeting various demographics including the elderly [4] Cultivating Digital Consumption Entities - Strengthening innovation capabilities of digital consumption enterprises and fostering influential small and medium-sized enterprises [6] - Enhancing digitalization support for small and micro enterprises, particularly in rural e-commerce [6] Optimizing Digital Consumption Support System - Encouragement for the development of smart retail and digital marketing across various channels [5] - Improvement of logistics and delivery systems, including the use of drones and automated delivery vehicles [7] - Promotion of payment convenience through the expansion of digital currency acceptance and improved payment experiences [8] Creating a Favorable Environment for Digital Consumption - Organization of consumption promotion activities, such as online shopping festivals and digital currency incentives [10] - Encouragement of international cooperation in e-commerce and digital education to meet diverse consumer needs [13] Promoting Healthy Development - Support for the establishment of standards in digital products and services, and the implementation of a data-driven regulatory model [11] - Development of a monitoring and analysis system to assess digital consumption trends and consumer confidence [11]