Hua Xia Shi Bao·2025-09-24 09:40Company Overview - Haier Smart Home Co., Ltd. is a subsidiary of Haier Group, focusing on the "smart home" sector, with its origins tracing back to the establishment of Qingdao Refrigerator Factory in 1984 [1] - The company was listed on the Shanghai Stock Exchange in 1993, on the Frankfurt Stock Exchange in 2018, and on the Hong Kong Stock Exchange in 2020, achieving a global capital market layout [1] - Haier Smart Home employs over 100,000 people globally, with more than one-third being foreign employees [1] Quality Management and Certifications - In 2024, all domestic and European factories of Haier Smart Home achieved ISO 9001 quality management system certification, with a certification coverage rate of 96% [2] - 46 domestic factories received QC 080000 certification, and 5 factories obtained ANSI ESD S20.20 certification, bringing the total to 13 certified factories [2] User Interaction and Service Model - The company upgraded its user interaction system in 2024, allowing users to communicate with service personnel through various platforms, achieving intelligent dispatch and second-level response to service requests [2] - Haier Smart Home established a "Quantum Store" model, focusing on community-centered services, integrating online and offline channels to meet diverse home service needs [2] Complaint Management and Service Training - In 2024, Haier Smart Home received 66,212 complaints regarding products and services, achieving a 100% complaint resolution and satisfaction rate [3] - The company conducted over 7,300 practical training sessions nationwide, involving more than 100,000 service personnel and training over 5,700 service providers [3][4] Quality Assurance Philosophy - The company adheres to the "user-oriented, quality for all" philosophy, establishing a comprehensive management system for quality, harmful substance control, and ESD protection [4] - A user experience committee has been set up to refine products with strict standards, continuously optimizing user experience and building a strong reputation in the home appliance ecosystem [4]