LI AUTO(US:LI) Jing Ji Guan Cha Wang·2025-09-24 12:12Core Viewpoint - Li Auto's CEO Li Xiang emphasizes the necessity of advanced driver assistance systems (ADAS) without usage fees, positioning the upcoming Li Auto i6 as a leader in smart electric vehicles [1] Group 1: Company Strategy - Li Auto will launch the new five-seat pure electric SUV, Li i6, on September 26, featuring the AD Max system as standard and promising no usage fees [1] - The company aims to enhance consumer access to advanced AI technology from China by eliminating fees associated with high-level driving assistance features [1] Group 2: Industry Context - The competition in the new energy vehicle sector has shifted towards smart technology, with advanced driver assistance being a key value point [1] - Li Xiang critiques the current industry practice of charging for advanced driving features, which he believes limits user experience [1] Group 3: Product Features - The Li i6 is built on an 800V high-voltage platform, allowing for a rapid charge of 10 minutes to achieve a range of 500 kilometers, with a maximum CLTC range of 720 kilometers [1] - Li Xiang claims that the AD Max system's performance is among the best in the industry, with most consumers recognizing it as one of the top two systems available [1]