益民集团：老字号焕新与数字化战略双轨并进

Core Viewpoint - Yimin Group maintains stable rental rates and occupancy levels in key commercial areas, while focusing on brand rejuvenation and digital transformation to enhance competitiveness in the face of online retail challenges [1] Group 1: Property Performance - The rental rates and occupancy levels of the company's properties are stable and show no significant changes compared to last year [1] Group 2: Business Transformation - The company aims to seize market opportunities by enhancing brand youthfulness and diversity, and increasing consumer experience [1] - A strategic goal has been established to rejuvenate time-honored brands and enhance core market competitiveness [1] - The company will implement tailored strategies for each brand to promote brand culture and enhance market competitiveness [1] Group 3: Digital Economy Strategy - The company plans to leverage major online platforms to reshape its commercial competitive advantage [1] - Brands under the company, such as Gujin Clothing, Tianbao Longfeng, and Xingguang Photography, will utilize various mainstream platforms to release product content and engage consumers [1]