LI AUTO-W(HK:02015) Mei Ri Jing Ji Xin Wen·2025-09-25 02:11Core Viewpoint - Li Auto's CEO Li Xiang emphasizes the necessity of advanced driver assistance systems (ADAS) in electric vehicles and advocates for their free usage, positioning the upcoming Li Auto i6 as a leader in smart technology without additional fees [1][3]. Group 1: Product Features and Technology - The Li Auto i6, a new five-seat pure electric SUV, is built on an 800V high-voltage platform, offering a rapid charging capability of 10 minutes for a range of 500 kilometers, with a maximum CLTC range of 720 kilometers [3][4]. - The i6 will feature the AD Max system as standard, reinforcing the company's strategy of making technology accessible to consumers [3]. - The vehicle will utilize a new 5C lithium iron phosphate battery, supporting supercharging and discharging with a peak power exceeding 500 kW [3]. Group 2: Market Position and Competition - The i6 is positioned in a highly competitive segment, facing rivals such as AITO M7, Xiaomi YU7, Tesla Model Y, Xpeng G9, Zeekr 7X, and NIO ES6 [4]. - Li Auto aims to achieve monthly sales of 9,000 to 10,000 units for the i6, contributing to an overall target of 18,000 to 20,000 units per month for its pure electric models [4]. Group 3: Financial and Strategic Insights - Li Auto has committed over 30 billion yuan in R&D over three years, with annual investments exceeding 10 billion yuan starting in 2023, focusing on alleviating range anxiety for electric vehicle users [3][4]. - The company has established over 3,200 supercharging stations, the highest number among Chinese automakers, with plans for continued expansion [3]. - Analysts suggest that Li Auto must balance a 20% gross margin with a monthly sales target of 20,000 units, highlighting the importance of aggressive pricing and immediate delivery for higher-end versions [4].