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赋能新消费,闪耀台州造 2025台州好物直播大赛暨溯源直播周启幕
Sou Hu Cai Jing·2025-09-25 04:37

Core Insights - The "2025 Taizhou Good Products Live Streaming Competition" was successfully held on September 23, aiming to promote online consumption and showcase Taizhou's manufacturing capabilities [1][3] - The competition attracted over 50 teams, with 22 teams advancing to the finals, highlighting the growing interest in digital marketing and e-commerce in the region [3][5] - Taizhou's online retail sales reached 43.31 billion yuan from January to July 2025, with cross-border e-commerce exports increasing by 71.2% year-on-year to 15.63 billion yuan [3] Group 1 - The competition serves as a platform to integrate local talents and resources, fostering high-quality development in e-commerce [3][5] - Industry experts and representatives from leading MCN organizations evaluated participants based on content planning, interaction, and commercial potential [5] - The event awarded various prizes, including first place to the Linhai Douyin Alliance team, and recognized companies for their contributions to digital transformation [5][7] Group 2 - A "Taizhou Manufacturing Good Products Market" was established to facilitate product exchanges between local manufacturers and participating streamers, showcasing the richness of Taizhou's supply chain [11] - The competition marked the beginning of Taizhou's journey in leveraging live streaming e-commerce to expand markets and build brands, with future initiatives planned to enhance this transformation [11]