成都首家市内免税店今日开业！全球品牌与四川特色齐聚，解锁消费新体验

Core Insights - Chengdu's first city duty-free store officially opened on September 25, featuring a dual model of "duty-free + taxable" products, integrating international brands with local specialties [1][16] Store Overview - The duty-free store is located in the Renheng Plaza, covering over 3,000 square meters, and includes more than 70 international brands and over 50 quality domestic brands [5][16] - Notable international brands include Estée Lauder, La Mer, and Hennessy, while local offerings feature Sichuan liquor, cultural products from Sanxingdui, and panda-themed merchandise [5][7] Customer Experience - The opening day saw a lively atmosphere with many tourists engaging in shopping, taking photos, and exploring various product categories [3][9] - The store offers a wide range of products, catering to the needs of travelers, making it convenient for them to shop without rushing at the airport [9][11] Business Model - The store operates under a "duty-free + taxable" model, where duty-free items are available for travelers departing within 60 days, while taxable items are accessible to all visitors with a tax refund policy for eligible foreign travelers [12][16] - The store aims to enhance the shopping experience with multilingual staff and various payment options, including international credit cards and multiple currencies [14][16] Strategic Importance - Chengdu is viewed as a key consumption hub in Western China, with significant international traffic and growth potential, making it an ideal location for the duty-free store [16] - The establishment of this store is part of a broader strategy to upgrade regional consumption and explore new retail models combining duty-free and domestic products [16]