iQIYI(US:IQ) Di Yi Cai Jing·2025-09-25 08:02Core Insights - iQIYI is developing a new type of theme park called iQIYI Paradise, which is characterized by being small-scale, highly interactive, and rapidly iterative [1] - The development strategy of iQIYI integrates both online and offline elements, with online offerings including films and variety shows, while offline focuses on theme parks and IP derivatives [1] Group 1: iQIYI Paradise Overview - iQIYI Paradise is designed to be a new urban cultural tourism space that combines domestic original IP with technological immersive experiences [1] - Current and upcoming iQIYI Paradise projects include locations in Yangzhou, Kaifeng, and Beijing, with planned areas ranging from 5,000 to 20,000 square meters [1] Group 2: Revenue Model and Offerings - iQIYI is responsible for the technology, content, and operations of the parks, with primary revenue sources being ticket sales and secondary consumption [1] - The parks will feature full-sensory digital experiences, limited edition merchandise sales, interactive performances, themed dining services, and content experiences lasting over 4 hours [1]