Workflow
富德生命人寿十四度入选亚洲品牌500强
Hua Xia Shi Bao·2025-09-25 09:09

Core Viewpoint - The 2025 Asia Brand Conference highlighted the inclusion of Fude Life Insurance in the "Asia's Top 500 Brands" list, reflecting its brand influence and social reputation growth over the years [1][6]. Group 1: Brand Recognition - Fude Life Insurance has been recognized for the 14th time in the "Asia's Top 500 Brands," showcasing its continuous improvement in brand value and comprehensive strength [1][6]. - The "Asia's Top 500 Brands" list evaluates over 2,000 well-known brands based on market share, brand loyalty, and leadership in Asia [6]. Group 2: Commitment to Financial Services - The company has maintained its commitment to "finance for the people," focusing on five key areas: technology finance, green finance, inclusive finance, pension finance, and digital finance [3]. - In the pension finance sector, Fude Life Insurance is innovating to address the challenges of an aging population, emphasizing a shift from home-based care to more professional and humanized services [3]. Group 3: Health and Welfare Initiatives - Fude Life Insurance has developed a comprehensive health service model called "Healthy Life," which integrates insurance protection, product promotion, health services, and cost management to meet diverse customer needs [3][5]. - The company has established a public welfare matrix focusing on children and the elderly through initiatives like the "Little Dolphin Plan" and "Silver Crane Plan," promoting social responsibility [4]. Group 4: Product and Service Innovation - The company emphasizes a "product + service" dual-engine model to meet diverse and lifelong customer protection needs, launching 41 new products in 2024 across various insurance categories [5]. - Fude Life Insurance has optimized its claims service with a new system that reduces average claim processing time to 1.16 days and case closure time to 0.42 days, enhancing service efficiency and quality [5]. Group 5: Future Aspirations - Fude Life Insurance aims to continue enhancing its core competitiveness and brand influence by focusing on product and service innovation, aligning with its vision of "Beautiful Life" and "Healthy Life" [6].