Hua Xia Shi Bao·2025-09-25 10:37Group 1 - The core viewpoint of the article highlights the initiative of China Resources Beer to enhance domestic barley production through the "National Barley Revitalization" project, aiming to reduce reliance on imported barley and improve the quality of beer production [3][4]. - China Resources Beer is a significant player in the beer industry, being listed on the Hong Kong Stock Exchange and part of the Hang Seng Index, with a focus on both beer and non-beer business operations [2]. - The "National Barley Revitalization" project has expanded from an initial 3,000 acres in 2023 to over 16,000 acres by 2024, covering major production areas in Inner Mongolia, Northwest China, and Jiangsu [3][4]. Group 2 - The company employs a premium pricing strategy for high-quality malt, with standardized domestic barley yielding 70 yuan more per acre compared to wheat cultivation as of 2024, indicating a potential for higher profitability for farmers [4]. - The establishment of the "Hulunbuir National Barley Revitalization Practice Base" in August 2025 will serve as a national-level demonstration platform for ESG practices and agricultural industrialization [4]. - The initiative has successfully fostered collaboration among industry partners, promoting standardized barley cultivation and contributing to rural revitalization and the localization of the beer supply chain [4][5].