Group 1: Event and Market Insights - During the 2025 China Open, the official partner Qimengdao set up a pop-up store at the National Tennis Center, featuring the WAKUKU潮玩 IP and co-branded products with the China Open, which became a popular spot for fans [1] - Since the opening on September 14, the WAKUKU and China Open co-branded products have frequently sold out, attracting many fans and潮玩 enthusiasts to visit and purchase [1] - According to a report by the China Business Industry Research Institute, the Chinese潮玩 market size has grown from 22.9 billion yuan in 2020 to 76.3 billion yuan in 2024, with a compound annual growth rate of 35.1%, and is expected to reach 87.7 billion yuan by 2025 [1] Group 2: Company Financial Performance - The潮玩 business under Qimengdao has generated significant revenue for its parent company, Quantum Song, which reported its first financial data for the潮玩 segment on September 17 [2] - For the fourth quarter of the 2025 fiscal year (July 2024 - June 2025), Quantum Song achieved an operating income of 618 million yuan and a net profit of 108 million yuan, with the潮玩 segment contributing 65.78 million yuan, accounting for 10.6% of total revenue during the same period [2]
WAKUKU 潮玩 IP 与中网联名商品成观赛打卡热点
Bei Jing Shang Bao·2025-09-25 11:01