雷军年度演讲讲了啥？

Core Insights - The core theme of the speech by Xiaomi's founder Lei Jun is "Change," highlighting the company's transformation from an internet company to a hardcore technology company over the past five years [2]. Group 1: Company Transformation - Xiaomi has made significant investments in core technologies, particularly in chip manufacturing and automotive development, marking a strategic shift in its business model [2]. - The company aims to develop high-end self-developed chips, with a commitment to invest at least 50 billion yuan over the next decade [3]. - The development of the self-developed 3nm chip, named Xuanjie O1, is set to be completed by May 2024, with the first products expected to launch in May 2025 [3]. Group 2: Automotive Development - Xiaomi's automotive project, particularly the SU7 Ultra, has been positioned to compete with luxury brands like Porsche and Tesla, requiring substantial investment [3]. - The SU7 project faced skepticism during its development phase, but ultimately achieved significant success, with over 200,000 pre-orders within three minutes of its launch [4]. - The company has drawn parallels between its chip and automotive projects, indicating that both are critical to its future and require similar levels of investment and commitment [3][4]. Group 3: Product Launches - In addition to discussing the company's strategic direction, Lei Jun announced the launch of the Xiaomi 17 series smartphones, which are positioned to compete with Apple's iPhone 17 series [5].