Core Viewpoint - The company has signed a memorandum of understanding with Lighthouse Immersive Studios and Haotoon Co., Ltd. to operate and promote the "Disney Animation Immersive Experience" project in mainland China, pending final approval from The Walt Disney Company [1] Group 1: Partnership and Collaboration - The memorandum allows Lighthouse Studios to develop, produce, and showcase the "Disney Animation Immersive Experience" globally, with the right to authorize third parties for related business [1] - The project will be promoted and operated in up to five cities in mainland China in collaboration with Haotoon Co., Ltd. [1] - The operational rights for the project will be granted to a Hong Kong company, Lululala, Ltd. [1] Group 2: Strategic Importance - The board believes that partnering with Disney, an internationally recognized brand, demonstrates the company's market operation and brand promotion capabilities in the metaverse business [1] - The company aims to expand its immersive experience offerings based on light and shadow technology, enhancing its brand value and influence in the metaverse sector [1]
比特元宇宙签订在中国开展迪士尼沉浸式体验馆的授权备忘录