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崩盘!深圳13年老厂突然宣布倒闭
Sou Hu Cai Jing·2025-09-26 04:06

Core Insights - The rapid dissolution of traditional foreign trade companies highlights the severe challenges faced by the industry, with a notable example being a 13-year-old company that disbanded within six days due to operational difficulties [1] - The traditional foreign trade model is under significant strain, as evidenced by the collapse of long-standing manufacturers, indicating a broader industry crisis [2][4] - The shift from bulk purchasing to fragmented demand for smaller batches has left traditional factories struggling to adapt, leading to a cycle of price competition and operational inefficiencies [2][4] Industry Challenges - Traditional factories are experiencing a decline in operational capacity, with many having previously announced production halts and intermittent shutdowns [2] - The end of the cost advantage era, coupled with intense price competition, has created a situation where companies are caught in a "no orders means death, but taking orders means losing money" cycle [2][4] - The reliance on a limited number of clients for orders has placed these factories in a vulnerable position within the international supply chain, resulting in a loss of pricing power and market insight [4] Transformation Difficulties - The need for transformation is critical, yet many small to medium-sized factories find it challenging to invest in technology innovation, brand development, and smart manufacturing due to financial constraints [5][6] - Successful transformation requires a deep understanding of overseas markets, which many traditional factories lack, leading to failed attempts at adapting to new market demands [10][11] - A case study of a second-generation factory owner illustrates the potential for success through strategic market analysis and leveraging e-commerce platforms, resulting in a 120% increase in orders [6][10] Practical Solutions - Cross-border distribution emerges as a viable solution for traditional factories, allowing them to focus on manufacturing while outsourcing market research and customer acquisition to specialized platforms [10][11] - Platforms like Yimai Cross-Border Distribution provide data-driven insights, channel connections, and risk management, enabling factories to avoid pitfalls associated with direct consumer engagement [10][11][13] - The shift towards proactive demand matching rather than passive order acceptance is essential for the survival and growth of traditional manufacturing in the global market [14]