Zhi Tong Cai Jing·2025-09-26 07:29Core Viewpoint - Citic Securities reports that Weibo-SW (09898) achieved revenue of $445 million in Q2 2025, reflecting a year-on-year increase of 1.6% (1% in RMB terms), and a Non-GAAP net profit of $143 million, up 13.4% year-on-year. The firm believes that with the recovery of the macro economy and continuous optimization of product services, the company's performance is expected to gradually improve, while high dividends will enhance shareholder returns. In the long term, Weibo maintains unique value for users and brand clients as a major social media platform, and the firm maintains a "Buy" rating [1] Financial Performance - Weibo-SW reported Q2 2025 revenue of $445 million, a year-on-year increase of 1.6% [1] - Non-GAAP net profit for the same period was $143 million, representing a year-on-year growth of 13.4% [1] Market Outlook - The macroeconomic recovery and product service optimization are expected to contribute to a gradual improvement in Weibo's performance [1] - The company is anticipated to provide high dividends, which will enhance returns for shareholders [1] Strategic Position - Weibo is recognized for its unique value proposition to both users and brand clients as a leading social media platform [1]