汇集40余家品牌 2025北京国际饮品小吃节在京举行

Core Viewpoint - The "2025 Beijing International Beverage and Snack Festival" aims to enhance consumer engagement and promote the integration of food culture, tourism, and commercial services in Beijing, showcasing the city's diversity as an international food capital [1][4]. Group 1: Event Overview - The festival lasts for three days and features over 40 catering enterprises showcasing various representative beverages and more than 100 specialty snacks [1]. - The event operates daily from 10 AM to 9 PM, catering to diverse consumer dining needs [1]. Group 2: Digital Innovation and Engagement - The festival integrates digital innovation through the official Douyin account of the Beijing Catering Industry Association, facilitating live broadcasts and short video content to create a new online-offline communication model [4]. - Creative food check-in installations and relaxing park-like settings are provided to enhance consumer interaction and social sharing opportunities [4]. Group 3: Organizational Support and Goals - The event is guided by the Beijing Municipal Bureau of Commerce and the Chaoyang District People's Government, organized by the Beijing Catering Industry Association [4]. - It is part of the "2025 Beijing International Food Fair," focusing on the innovative combination of "specialty beverages + international cuisine" to create new urban consumption scenarios [4]. - The festival aims to boost market confidence and support the innovative transformation of catering enterprises while promoting the deep integration of culture, tourism, and commercial services [4].