爱奇艺发布超400部“长+短”新片单，有哪些干货？

Core Insights - The 2025 iQIYI iJOY Autumn Conference highlighted iQIYI's focus on film and television content IP, emphasizing its strategies in the "long+short" ecosystem, creative methods, marketing strategies, and technological innovations [1] Content Strategy - iQIYI is committed to increasing investment in high-quality film and television productions while successfully establishing micro-drama as a significant new category with notable market share and growth [2] - The company has released over 400 new titles for the 2025-2026 period, showcasing a diverse content portfolio [1][3] AI Integration - iQIYI is actively integrating AI into its operations, with applications in production, monetization, and user experience enhancement through products like the AI-powered "Peach Bean" and "Jump Watch" [2] - The company is exploring more AIGC (AI-Generated Content) applications to further innovate its content offerings [2] Thematic Focus - iQIYI is concentrating on headlining IPs and deepening its five major theater strategies, with upcoming titles that promise engaging narratives and emotional depth [4] - The company is diversifying its micro-drama offerings to resonate with younger audiences, aiming to deliver quick and engaging viewing experiences [5] Variety in Programming - iQIYI is expanding its variety show matrix, planning to establish a comprehensive structure that includes four main and two auxiliary categories, focusing on entertainment, talent competitions, lifestyle experiences, and language perspectives [6][7] - The company is also launching new original variety shows to inject fresh energy into the market, alongside micro-variety shows that cater to fragmented viewing habits [7] Film Production Initiatives - iQIYI's "three-stage rocket plan" for self-produced films is progressing, with a focus on high-quality theatrical releases and innovative content creation [8] - The company is also venturing into the "network story film" segment, encouraging content innovation with a new format that allows for more creative storytelling [8] Documentary and Sports Content - The documentary segment is set to cover various themes, including history and nature, with high-quality productions aimed at providing both educational and entertaining content [9] - iQIYI is leveraging top-tier sports rights to enhance its offerings, preparing for major events like the 2026 World Cup with specialized programming [9]