多地蓄力销售旺季，接力派发购房补贴“礼包”

Core Viewpoint - Dongguan has introduced significant real estate policies aimed at boosting market confidence and stimulating housing demand through various measures, including cash subsidies for homebuyers [2][5] Group 1: Policy Measures - The new policy includes a cash subsidy of 2% of the total purchase price, capped at 30,000 yuan, for homebuyers who sign contracts between September 25, 2025, and December 31, 2025, and pay the deed tax by March 31, 2026 [2] - Dongguan has increased the maximum loan amount for first and second homes to 1.5 million yuan and raised the loan limit for those purchasing affordable housing by 50% [3] - The city has adjusted the criteria for recognizing first-time homebuyers, changing the review scope from the entire city to the specific town or district where the property is located [3] Group 2: Market Context - The real estate market in Dongguan has shown weak performance, with new residential supply dropping by 55% in August and transaction volumes hitting a near-term low [5] - The average price for second-hand homes fell to 13,400 yuan per square meter, marking a 3% decrease from the previous month, indicating ongoing price declines in the market [5] - The overall market sentiment remains cautious, with many potential buyers waiting for promotional offers, which has contributed to a subdued market atmosphere [5] Group 3: Broader Trends - Other regions in China, such as Henan and Guangxi, are also implementing similar cash subsidy programs to stabilize their real estate markets, reflecting a nationwide trend to support housing demand [6][7] - The introduction of cash subsidies is seen as a way to stimulate demand in second and third-tier cities where the real estate market is underperforming [7] - Industry analysts suggest that while cash subsidies can provide short-term boosts to market activity, long-term stability will depend on broader factors such as price stabilization and improved supply-demand dynamics [7]