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内容创作持续繁荣 我国已建成广播电视和网络视听大国
Ren Min Ri Bao·2025-09-25 23:33

Core Viewpoint - The news highlights the significant achievements in the broadcasting and network audio-visual industry during the "14th Five-Year Plan" period, emphasizing China's emergence as a major player in this sector, both in terms of user base and content production [1] Group 1: Governance and User Experience - The "dual governance" initiative launched by the National Radio and Television Administration (NRTA) aims to enhance user experience and service quality, with a focus on achieving millions of micro set-top boxes and integrated TVs [2] - The NRTA has implemented measures to address user concerns, such as transforming "automatic renewal" into "self-renewal" and enabling 93% of smart TV models to disable startup ads with a single button [2] Group 2: Content Creation and Quality - The broadcasting and network audio-visual sectors have seen a flourishing of content creation, with a focus on high-quality productions that convey mainstream values and resonate emotionally with audiences [3] - Notable productions include various commemorative works for the 80th anniversary of the victory in the War of Resistance Against Japan, as well as successful series and documentaries that reflect traditional culture and contemporary society [3] Group 3: Regulatory Framework and Industry Environment - The NRTA is committed to creating a healthy and orderly development environment by strengthening policy support and regulatory frameworks, including the revision of key regulations like the "Television Drama Management Measures" [4] Group 4: Ultra-High Definition Development - The promotion of ultra-high definition (UHD) content is a priority, with new UHD channels launched across various provinces and a significant increase in UHD programming on major streaming platforms [5][6] - The total number of UHD set-top boxes for cable TV and IPTV has surpassed 280 million units, with ongoing efforts to establish standards for mobile UHD displays [6] Group 5: International Outreach and Cultural Exchange - The broadcasting sector has played a crucial role in promoting cultural dialogue and international friendship, with a 40% increase in the export scale of audio-visual programs during the "14th Five-Year Plan" [7] - Chinese audio-visual content has reached over 200 countries, generating significant overseas revenue, with notable successes in international viewership for specific programs [7][8]