13部影片竞逐国庆档 目前预售和点映票房同比降四成

Group 1 - The pre-sale box office for the 2025 National Day film market is approximately 32 million yuan, indicating a lack of enthusiasm compared to last year's pre-sale of about 53 million yuan [1] - The National Day holiday overlaps with the Mid-Autumn Festival this year, creating an extended 8-day holiday that enhances the viewing window and market potential [2] - A total of 13 films are set to be released during the National Day period, including titles like "The Volunteer Army: Blood and Peace" and "Assassination Novelist 2" [2] Group 2 - The diversity in film genres remains strong, with various types such as fantasy, action, and animation catering to different audience preferences [3] - "Assassination Novelist 2" is leading in pre-sales and is expected to challenge the 1.3 billion yuan mark, while "The Volunteer Army: Blood and Peace" is also a key contender despite lower pre-sales than its predecessor [4] - The overall box office for this year's National Day is projected to be around 2.4 billion yuan, reflecting a year-on-year increase of 14.2%, but still below pre-pandemic levels [4] Group 3 - Many publicly listed companies involved in film production and investment have seen their stock prices decline recently, indicating a lack of confidence in the upcoming National Day box office performance [5] - Companies like Huace Film and Television, Maoyan Entertainment, and China Film have experienced significant stock price drops, with some companies like Bona Film Group showing an increase [6] - The secondary capital market has not shown absolute confidence in this year's National Day film market, although there are expectations for the overall annual box office to reach 50 billion yuan [7]