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从观光到体验 “中国游”呈现多元魅力 宝藏小城成外国游客“新宠”
Yang Shi Wang·2025-09-27 04:41

Core Insights - The influx of foreign tourists to China has increased significantly this year, with a focus on cultural experiences rather than just visiting iconic landmarks [3][5][11] - The number of inbound tourists has risen by 27.8% from January to August, with visa-free entries increasing by 52.1% [9][11] - Customized travel experiences are becoming more popular, with travel agencies offering more diverse and immersive cultural activities [5][7] Group 1: Tourist Experience - Foreign tourists are engaging in hands-on cultural activities, such as making dumplings, which enhances their travel experience [1][3] - There is a growing trend of tourists preferring smaller cities for deeper cultural immersion, moving away from just major urban centers [11] - The demand for customized travel experiences has surged, with travel agencies reporting increased inquiries for tailored itineraries [5][7] Group 2: Travel Data - From January to August, 51.27 million foreign visitors entered and exited China, with 15.89 million being visa-free entries [9] - The number of cities booked by foreign tourists has increased to 171, with new destinations being primarily smaller cities known for their natural beauty [9][11] - The fastest-growing flight bookings for foreign tourists are to third-tier cities, with some destinations seeing up to a ninefold increase in bookings [11]