GAC GROUP(SH:601238) Nan Fang Du Shi Bao·2025-09-27 07:09Core Viewpoint - The automotive industry is undergoing a profound transformation, with predictions that at least three of the top ten global automotive companies will be Chinese by 2033 [1][5]. Group 1: Industry Transformation - The global automotive industry is in a critical phase characterized by deep transformation, rapid technological iteration, restructuring of management processes, and adjustments in competitive landscape [2]. - Future competition will focus on three core dimensions leading to an "ecological confrontation": product value reconstruction, elevation of competitive entities, and transformation of value sources [4]. Group 2: Product and Market Dynamics - The focus of competition will shift from hardware specifications to "scenario-based intelligent experiences," with future vehicles envisioned as intelligent mobile spaces [4]. - The competitive landscape will evolve from individual car manufacturers to an ecosystem competition involving deep integration with top technology and energy companies [4]. Group 3: Economic Viability and Localization - The "Electricity Charm Index" introduced by GAC measures the cost-effectiveness of electricity compared to fuel, with Guangzhou's index at 17, indicating electricity costs only 1/17 of fuel costs, making electric vehicles economically attractive [5]. - The current opportunity in globalization is shifting from "complete vehicle exports" to "localized production," with GAC establishing five KD factories globally and planning to expand to ten [6]. Group 4: Technological and Competitive Challenges - Although the technical barriers to entering the automotive industry have lowered, it does not imply that manufacturing vehicles has become easier; unique advantages in user insight, product definition, and integration capabilities are still essential [7]. - GAC emphasizes core technology self-research, focusing on key capabilities such as the "three electric" systems, electronic architecture, and vehicle platform development to maintain competitive advantages [7]. Group 5: Consumer Behavior and Decision-Making - There is a noticeable differentiation in automotive consumer groups, with experienced users prioritizing functional value while emerging users seek emotional value, such as acceleration and technological appeal [8]. - Balancing functional value, safety, and emotional appeal presents a significant challenge for automotive companies in decision-making [8].